Blog Spefix

Horoshop's default search doesn't handle typos, brand misspellings, or wrong keyboard layouts. Connect Spefix via API — no developer needed, under 60 minutes.

Your catalog says "headset." The customer searches "headphones." The product exists, but search returns nothing. Over a month, this gap between catalog language and customer language can cost you 20–30 orders you'll never see in analytics.

When you connect an external search service, the first thing they ask is: "provide your product feed URL." What should be in a feed, where to get one, and how to verify it actually works.

Most store owners treat SEO and site search as separate concerns. But Google records every pogo-sticking event after a failed search. Here's how internal search shapes behavioral signals — and what to check right now.

Up to 34% of e-commerce search queries return zero or irrelevant results. Here are 6 reasons why your site search finds nothing — and what to do about each one.

15% of visitors who use site search convert 2–3× more often than everyone else. But most stores have never checked whether their search actually works.